CLIENT:
ZÜRCHER KANTONALBANK
CAMPAIGN:
PRIVATE BANKING
TITLE:
THAT’S WHAT MATTER TO US.
Zürcher Kantonalbank is known as a close bank. And so far, it is less known for its high expertise in the private banking sector.
We were mandate to create a campaign that positions Zürcher Kantonalbank as an expert in private banking and shows what this means for them. When it comes to wealth, three things count above all at Zürcher Kantonalbank: time, trust and individuality.
Zürcher Kantonalbank takes its time - and so does our campaign. Thus, under the motto "That's what counts with us." it shows a bank as it is rarely seen: calm, aesthetic and close to people.
